POP! Your Communication,
Business and Career
With Sam Horn
When you
can do a common thing
in an uncommon way,
you will command the
attention of the world.” -
George Washington Carver
Are you an
entrepreneur, business owner or marketing professional
interested in helping your business break out instead of blend
in?
Would you
like to know how to:
·
explain what you do so people want to know more?
·
produce descriptive copy that captures who you are, what you
offer, what you stand for, and why people should do business
with you?
·
create
a trademark-able brand name that’s on purpose and easy to
remember?
·
stand
out from competitors so you don’t look and sound like everyone
else?
Are you
interviewing for a new job, position or promotion?
Are you returning to the workforce and need to update your
resume? Are you wondering how you can distinguish yourself from
the tens of thousands of other people looking for work?
If you
answered yes to any of these questions, you’ll welcome this
jam-packed presentation that shares dozens of techniques you can
use immediately to:
·
persuade decision-makers you’re the best candidate for the job.
·
craft
attention-grabbing resumes that get you noticed
·
give
concise, compelling answers to such challenging interview
questions as “What is your weakness?” “What’s special about
you?” “We’ve got 200 people applying for this position. Why
should we hire you?”
Are you a
Non-profit leader,
politician or any professional who wants to command interest and
respect for his or her ideas and priority projects?
This program
will tell you how to:
·
convince people they want to join – or donate to – your
organization
·
break
through busy people’s preoccupation and get them interested in
what you have to say
·
get
people’s eyebrows up (a sure sign you’ve piqued their
curiosity.)
·
win
buy-in to your ideas so people want to know more
·
be “uncommon”
so you capture and keep interest for what you have to say.
Who is Sam
Horn?
Sam Horn,
author, speaker, creativity consultant and 16-time emcee of the
renowned Hawaii Writers Conference, helps people POP!
What does that mean? She helps individuals and organizations
develop one-of-a-kind ideas, identities, niches and pitches that
help them break out vs. blend in. She does this through her
books (POP! Create the Perfect Pitch, Title and Tagline for
Anything -- which Seth Godin calls “revolutionary”),
one-on-one consulting, weekend camps, media interviews (NPR,
Investors Business Daily, MSNBC, BusinessWeek ) and
presentations (the top-rated speaker at two International
Platform Association conventions).
www.SamHorn.com
registration form
“As a
person who once used a sparking Barbie doll to set fire to a pair of
underpants on national television, I can vouch for the importance of
standing out from a crowd. As a friend of Sam Horn's, I can also vouch
for the excellent advice she offers in POP!" - Pulitzer-Prize
winning humorist Dave Barry
|
See what some of today's leading marketing experts have to say about Sam
Horn and her 25 POP! techniques
"If
you're ready to "POP!" out of any and every crowd and be remembered, let
my friend Sam Horn show you how." – Mark Victor Hansen, Co-creator, #1
NY Times best selling series Chicken Soup for the Soul
John Jantsch, (Forbes
top-ranked blogger on small business
marketing), said Sam is, “a seriously energetic and creative thinker who
has taken what, for some, is mind-boggling work
and turned it into a system on how to create memorable names, core
marketing messages and slogans. She has created a wonderful set of
tools that will help you construct one-of-a-kind ideas."
"Lively,
fun, inspiring guide to getting heard, getting remembered and getting
results." - Ken Blanchard,
The
One Minute Manager
"If you
liked Malcolm Gladwell's
Blink,
you'll love Sam Horn's
POP!
If you want to know how to create marketing messages that
stop people in their tracks, do yourself a favor and get POP!" -
Marilynn Mobley, Senior Vice President, Edelman
“POP!
is a new way, your best way to create buzz and get to the top of the
pile. If you’re looking for success that will take you to the moon,
POP! is the rocket ship that will get you there.” - Jeffrey
Gitomer, The Little Red Book of Selling
|
