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Sam's Archived Newsletter's
∞
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It's
Better
to
Give
AND
Receive
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In
This
Issue:
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December
2011
-
January
2012
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"You
can
give
without
loving;
but
you
cannot
love
without
giving."
–
Amy
Carmichael
You've
heard
it's
better
to
give
than
receive?
I
don't
think
it's
an
either/or
situation.
I
think
it's
both.
It's
better
to
give
AND
receive.
I'm
a
little
late
to
this
party.
Like
many
of
you,
as a
parent
and
business
owner,
I've
done
more
than
my
fair
share
of
giving.
It
comes
with
the
territory,
doesn't
it?
However,
one
of
the
greatest
lessons
I've
learned
over
the
last
few
years
is
that
"Our
strength
taken
to
an
extreme
becomes
our
Achilles
Heel."
It
was
my
good
friend
Mary
Loverde
who
brought
this
to
my
attention
when
suggesting
that
my
2011
mantra
be,
"Receive,
receive,
receive."
So,
every
time
I
walk
Murph,
(my
cute
Jack
Russell
pictured
above
who's
been
a
constant
companion
the
last
ten
years),
I
think
to
myself,
"Receive,
receive,
receive."
I
cannot
begin
to
describe
the
miracles
that
have
come
into
my
life
as a
result.
Hopefully,
I
still
give
to
others
-
often
in
the
form
of
brainstorming,
strategizing
and
POP!ing
their
priority
projects
in
the
halls
of
meetings,
during
meals
or
while
on
walk-talks.
However,
I
balance
that
now
by
graciously
accepting
offers
of
assistance.
When
people
offer
to
initiate
on
my
behalf,
my
new
answer
is,
"That
would
be
wonderful."
When
a
fellow
flyer
offers
to
put
my
overnight
bag
in
the
overhead
bin,
my
answer
is
now,
"Yes,
thank
you"
instead
of
"That's
okay,
I've
got
it."
If I
do a
favor
for
someone
and
they
say,
"What
I
can
do
for
you?"
I
think
of
something
instead
of
automatically
(and
unintentionally)
'dissing
their
offer
with,
"Nothing,
thanks.
I
was
glad
to
help
out."
I
never
realized
that
giving,
giving,
giving
is a
one-way
relationship.
It
often
makes
other
people
uncomfortable
because
they
feel
it's
inequitable.
One
of
the
great
truths
is -
any
extreme
is
unhealthy.
Over-giving
is
as
unhealthy
as
under-giving.
Thanks
to
Mary's
insights,
I've
got
that
in
better
balance
these
days,
and
my
life's
been
enriched
in
ways
I
couldn't
have
imagined.
For
example,
a
strategic
retreat
held
at
my
lake-home
this
past
weekend
demonstrated
the
miracles
that
can
happen
when
people
come
together
with
the
express
purpose
of
giving
and
receiving.
Notice,
it's
not
giving
and
taking.
There's
a
gracious
gratitude
inferred
in
the
word
"receiving"
that's
crucial.
Over
the
course
of
two
days,
12
leaders
from
around
North
America
supported
each
other,
advised
each
other,
recommended
resources
and
operated
as
"rising
tide
raises
all
boats"
emissaries
on
each
other's
behalf.
It
was
a
beautiful
thing
to
behold.
I'll
be
facilitating
another
strategic
retreat
on
June
22-24
as
the
culmination
of a
6
month
Master
Mind
program
that
starts
in
January.
If
you'd
like
the
blessing
of
being
involved
in a
group
of
smart,
talented
professionals
from
around
the
country
-
all
dedicated
to
helping
each
other
achieve
their
objectives
-
contact
Cheri@SamHorn.com
to
receive
details.
The
focus
is
on
connecting
with
encouraging,
accountability
partners
via
regularly-scheduled
virtual
meetings
so
you
don't
have
to
go
it
alone.
You
can
opt
for
1 or
2
hours
of
private
consulting
in
addition
to
our
group
calls
to
deep
dive
into
your
2012
priorities,
put
tangible
dates
on
the
calendar
and
reverse-engineer
monthly
deliverables
so
you
finish
what
you
set
out
to
do
and
get
your
message,
mission,
products
and
services
out
in
the
world
so
they
can
make
a
positive
difference
for
others
and
a
prosperous
living
for
you.
A
bonus?
The
2-day
retreat,
plus
the
celebratory
dinner
at
the
National
Press
Club,
is
INCLUDED
in
the
price
of
the
6
month
Master
Mind
package.
We
have
four
openings
left.
Call
Cheri
at
805
528-4351
or
email
today.
Now
-
back
to
the
dual
concept
of
giving
AND
receiving.
How
about
you?
What
are
your
lessons-learned
about
balancing
the
two?
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"Creativity
is
based
on
the
premise
there's
no
particular
virtue
in
doing
things
the
way
they've
always
been
done."
–
Rudolph
Flesch
My
friend
Matt
(pictured
to
the
right)
helped
me
put
my
Christmas
tree
up
this
year.
Over
Cosmo's
and
the
soundtrack
of
my
life
playing
on
my
new
iPod,
we
shared
favorite
Christmas
moments
and
best
birthday
memories
while
hanging
the
ornaments.
Dave
Brubeck's
jazz
classic
Take
Five
came
on
and
Matt
asked,
"What's
that
song?!
My
grandmother
used
to
play
it
and
I
was
fascinated
by
it."
I
smiled
and
said,
"That's
the
greatest
song
ever
written."
"Why?"
"Because,
before
Paul
Desmond
and
Dave
Brubeck,
everyone
followed
the
musical
rules.
Everyone
believed,
'There's
got
to
be
four
beats
per
measure,
right?'"
Desmond
and
Brubeck
thought,
"Who
says?
Why
not
put
5
beats
in a
bar?
Why
not
play
and
try
something
new?"
The
result?
A
genius
song
that
is
not
syncopated
in
the
normal,
everyday,
expected
way.
It's
refreshingly
different.
You
can't
quite
wrap
your
mind
around
it,
but
it's
original
and
incredibly
engaging.
The
point?
Are
you
creating
something
or
deciding
something?
Are
you
following
the
rules?
Could
you
abandon
the
rules
and
experiment?
Could
you
play
and
do
it a
new
way,
your
way,
instead
of
the
way
it's
always
been
done?
Who
knows?
You
could
come
up
with
a
ground-breaking
Take
Five
approach
that's
first
of
its
kind.
You
could
break
the
mold
-
instead
of
doing
same
old,
same
old.
(Addendum:
Not
five
minutes
after
this
discussion,
Matt
went
to
hang
our
just-bought
evergreen
wreath
on
the
outside
front
door.
After
getting
the
hammer
and
nail,
he
started
to
take
the
wreath
off
the
stair
post
in
the
entryway
where
it'd
been
placed
"temporarily."
Hmmm.
He
stepped
back
and
said,
"I
kinda
like
it
better
on
the
stairs.
In
here,
we'll
see
it
throughout
the
day.
Out
there,
we'll
see
it
only
a
couple
times
a
day."
Guess
where
the
wreath
is?
Now
that's
a
5/4
decision.)
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"Things
don't
change
by
chance;
they
change
by
choice."
–
Jim
Rohn
A
lot
of
people
contact
our
office
and
say,
"Sam's
programs
are
usually
at
association
member-only
conventions
or
for
private
clients.
Any
chance
she's
presenting
a
program
that's
open
to
the
public
so I
can
attend?"
The
answer
to
that
is
YES.
I'll
be
presenting
a
program
that's
open
to
the
public
on
Saturday,
Jan.
14
at
the
Bethesda
Marriott
for
our
DMV
(DC,
Maryland,
VA)
chapter
of
National
Speakers
Association.
In
fact,
I'm
introducing
a
brand-new
program
I
recently
presented
for
the
first
time
in
Toronto.
So,
if
you've
heard
any
variation
of
my
POP!
program,
this
will
be
fresh
material
you
haven't
heard
before.
Here's
a
description:
Turn
Your
Experience,
Insights
and
Expertise
into
a
Signature
Message,
Mission
and
Movement
That
Scales
your
Influence,
Impact
and
Income
Are
you
an
entrepreneur,
executive,
non-profit
leader,
professor,
minister,
inventor,
adventurer
or
author
who
would
like
to
turn
what
you
know
and
what
you've
learned
and
done
into
a
rewarding
career
that
makes
a
positive
difference
for
others
and
a
prosperous
living
for
you?
If
so,
sign
up
for
this
one-of-a-kind
program
with
Intrigue
Expert
Sam
Horn.
In
this
fascinating
session,
Sam
will
share
her
proprietary
approach
to
turning
your
experience,
insights
and
expertise
into
an
umbrella
brand
and
equity
business
that
leverages
your
knowledge
into
books,
presentations,
consulting
and
e-commerce
products
and
services.
If
you've
heard
Sam
speak
before,
you'll
love
these
TOTALLY
NEW
approaches
that
will
take
your
work
to
an
even
more
rewarding,
value-adding,
revenue-producing
level.
If
you
haven't
heard
Sam
speak
before,
you'll
quickly
understand
why
she's
often
the
top-rated
speaker
at
every
convention
at
which
she's
featured;
why
her
client
list
includes
Cisco,
Intel,
HP,
NASA
and
Capital
One;
and
why
she's
been
featured
on
NPR,
MSNBC,
FastCompany.com
and
in
the
New
York
Times.
Sam
Horn,
17-Time
Emcee
of
the
Maui
Writers
Conference,
has
helped
hundreds
of
people
get
published.
As
the
author
of
POP!
(endorsed
by
Seth
Godin,
Jeffrey
Gitomer
and
Ken
Blanchard),
she's
helped
thousands
come
up
with
one-of-a-kind
pitches,
titles
and
marketing
slogans.
More
importantly,
she's
developed
a
step-by-step
process
for
finding
&
fulfilling
your
SerenDestiny
- an
intensely
satisfying
career
where
the
light's
on
in
your
eyes
and
you're
getting
paid
to
do
what
you
love
most
and
do
best
-
and
building
that
into
an
enduring
entity
that
exists
after
you're
gone.
Sam
doesn't
waste
your
valuable
time
on
platitudes.
In
this
fun,
fascinating
and
interactive
workshop,
you'll
connect
with
others,
work
on
YOUR
priorities
and
learn
exactly
how
to:
*Make
a
legacy,
not
just
make
a
living
*Become
a
topic
advocate,
not
just
a
topic
expert
*Think
scale,
not
think
small
*Create
an
organic,
original
body
of
work
(vs.
reading
others'
books
and
being
derivative)
*Turn
one-way
communications
(talks,
books
and
blogs)
into
interactive
experiences
*Leverage
traditional
and
social
media
by
commenting
on
that
day's
headlines
so
your
content
is
current
*Build
an
advisory
team
who
has
your
front
and
your
back
so
you're
not
going
it
alone
*Use
Sam's
70-10-10-10
Rule
to
replace
boring
information
with
brilliant,
real-life
examples
To
ensure
maximum
value,
I'll
be
facilitating
a
lunch
afterwards
onsite
where
we'll
continue
to
brainstorm
and
strategize
each
others'
projects.
This
90-minute
lunch
(similar
to
the
networking
dinners
and
salons
I
host
at
the
National
Press
Club
-
pictured
in
the
fun
photo
above)
will
give
you
added
opportunities
to
connect
with
other
people
who
also
want
to
take
their
speaking,
writing
and
consulting
businesses
to
the
next
level.
You
can
claim
one
of
the
15
available
Jan.
14
after-NSA-DC-program-lunch
spots
(pay
for
your
own
meal)
by
emailing
Cheri
at
Cheri@SamHorn.com
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"There
must
be
more
to
life
than
having
everything."
–
Maurice
Sendak
Sendak
is
right.
There's
a
LOT
more
to
life
than
having
everything.
One
of
the
things
that
makes
life
even
more
meaningful
is
having
the
opportunity
to
spend
time
with
thought-leaders
who
love
what
they
do
and
are
adding
value
to
the
world.
That's
a
primary
goal
for
our
That's
Intriguing
Tele-seminar
Series.
Past
tele-seminars
have
featured
Michael
Gelb,
(International
Brain
of
the
Year
and
author
of
How
To
Think
Like
Leonardo
da
Vinci)
and
Betsy
Myers
(head
of
Clinton's
White
House
Office
for
Women
and
author
of
Take
the
Lead.)
We've
got
a
couple
special
guest
experts
coming
up -
hope
you'll
join
us.
On
Dec.
14
at
8pm
ET,
Larry
Robertson,
author
of
A
Deliberate
Pause,
will
be
talking
us
through
some
provocative
questions
to
help
us
look
back
on
this
year
and
celebrate
our
highlights
and
lessons-learned.
He'll
then
ask
us
to
look
ahead
to
2012
and
strategize
what's
REALLY
important
to
us
and
plan
how
we're
going
to
carve
out
time
for
that
so
it
doesn't
get
frittered
away
in
the
busyness
of
life.
On
Jan.
17,
Mike
Domitrz
will
be
sharing
his
one-of-a-kind
approach
to
building
a
fully-booked
(3
years
in
advance!)
speaking
career.
After
watching
Mike
deliver
his
ground-breaking
keynote
at
CAPS
(Canadian
Association
of
Professional
Speakers)
in
Toronto,
I
knew
I
wanted
him
to
share
his
brilliance
with
you.
Mike
modeled
that
presentations
are
supposed
to
be
INTERACTIVE
-
that
we're
supposed
to
showcase
our
participants,
not
show-off
our
knowledge.
He
modeled
how
to
instantly
leverage
social
media
so
it
serves
attendees
AND
meeting
planners
who
get
to
see
real-world
benefits
of
your
insights
in
real-time.
Mike
modeled
how
to
so
thoroughly
engage
and
impact
an
audience,
they
ALL
walk
out
enthusiastically,
voluntarily
repeating
your
tagline
and
sharing
specific
ways
they
plan
to
put
what
they've
learned
into
practice.
Mike
modeled
how
being
in
your
wheelhouse
creates
a
fun
and
fascinating
experience
that
forever
changes
the
way
attendees
see
a
certain
topic
-
for
the
better.
He
modeled
the
importance
of
being
clear
about
what
you
stand
for
-
and
what
you
won't
stand
for.
His
preliminary
mailings
spell
out
how
to
frame
the
descriptions
of
his
session.
He's
proof
that
how
a
program
is
communicated
plays
a
big
role
in
how
it's
perceived.
Mike
modeled
it's
possible
to
share
a
"Here's
how
I do
it"
program
without
it
being
about
ego.
He
is
the
opposite
of
many
speakers
today
who
are
still
using
the
same
old,
top
down,
"sit
down
and
put
a
sock
in
it
while
I
tell
you
everything
I
know"
approach.
In
our
interview,
Mike
will
be
sharing
his
"back
story"
-
how
he
arrived
at
this
model
-
his
epiphanies,
trial
and
error
learning
and
rewards.
We
rock
and
roll
with
our
interviews.
Short
answers.
Lots
of
real-life
examples.
A
focus
on
surprising
insights
that
get
people's
eyebrows
up.
Fun
and
tangible
take-aways.
Hope
you'll
join
us
on
Dec.
14
(Larry
Robertson)
and
Jan.
17
(Mike
Domitrz)
so
you
can
benefit
from
these
quality
entrepreneurs
who
are
making
a
positive
difference
in
the
world.
Email
Joyce
at
Joyce@SamHorn.com
to
register
for
our
tele-seminars
(they're
free)
and
to
get
call-in
instructions.
And
if
you
have
colleagues
who
would
benefit
from
these
sessions,
thanks
for
spreading
the
word
by
FaceBooking
or
tweeting
this
to
your
friends
and
colleagues.
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"A
book
is a
gift
that
can
be
opened
again
and
again."
-
Garrison
Keillor
Are
you
looking
for
a
gift
that
will
put
a
smile
on
someone's
face
and
in
their
heart?
A
gift
that
benefits
them
time
and
again
in
the
years
ahead
-
instead
of
being
here
today,
gone
tomorrow?
Purchase
a
copy
of
Current
Quotes:
Intriguing
Insights
From
Today's
Top
Icons,
Influencers
and
Innovators.
A
pithy,
profound
quote
a
day
will
make
their
day.
Plus,
there's
a
bonus
section
in
back
that
details
how
to
“hook
and
hinge”
quotes
into
their
spoken
and
written
communication
so
they
pleasantly
surprise
their
listeners,
readers
and
viewers
with
fresh
perspectives
that
capture
and
keep
their
attention.
A
few
favorites
include:
"I
am
in
love
with
hope."
-
Mitch
Albom
"I
intend
to
live
forever.
So
far,
so
good."
-
Steven
Wright
"Be
nice
to
nerds.
Chances
are,
you’ll
end
up
working
for
one."
-
Bill
Gates
"The
world
needs
dreamers
and
doers.
But
above
all,
the
world
needs
dreamers
who
do."
-
Sarah
Ban
Breathnach
You
are
welcome
to
purchase
your
copies
of
Current
Quotes
anytime
-
however
if
you
buy
them
at
this
link
to
Amazon.com
-
between
12
noon
- 5
pm
ET
on
Monday,
Dec.
12 -
it
will
help
the
book
improve
in
rankings
which
brings
it
to
the
attention
of
more
people.
And,
if
you've
already
read
the
book
and
found
it
interesting
and
useful
-
please
take
a
couple
minutes
to
add
your
own
review.
I
appreciate
anything
you
can
do
to
help
us
get
the
word
out
about
this
one-of-a-kind
resource
that
features
rarely-seen-before
quotes
that
have
the
power
to
inspire,
educate
and
enlighten.
Actually,
Glenna
Salsbury,
Past
President
of
National
Speakers
Association
expressed
it
better
than
that
in
her
cover
quote,
"Looking
for
inspiring
wisdom
and
evocative
insights?
These
365
quotes
will
motivate
you
to
look
at
life
with
fresh
eyes
and
renewed
enthusiasm.
Truly
a
transformational
treasure!"
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Did
you
find
these
ideas
intriguing
and
useful?
We
appreciate
you
forwarding
this
newsletter
to
your
friends
and
colleagues
so
they
can
enjoy
it
too.
It's
easy.
Just
click
on
the
"forward"
link
below.
Thank
you.
Sam
works
from
her
home
office
on a
lake
near
Wash
DC's
Dulles
airport.
Sam's
Office
Manager,
Cheri
Grimm,
operates
out
of
Central
California.
Want
Sam
to
speak
for
your
company
or
at
your
conference?
Call
1-800-SAM-3455
Contact
us
at:
Info@SamHorn.com
Sam's
Blogs:
http://www.SamHornPOP.wordpress.com
http://www.SerenDestiny.wordpress.com
Sam's
websites
http://www.SamHorn.com
http://www.TongueFu.com
Let's
connect
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